We are excited to share our 25th anniversary lineup of billboards.
This collection celebrates recovery and second chances, it reminds us to explore, to be kind, to appreciate and encourage others, and when all else fails, smile. We are confident your public will enjoy these inspiring messages.
If you would like to order printed materials, please visit https://oohforgood.com/campaign/pass-it-on/. Please note print quantities are limited; orders may be partially filled. Requests for non-standard sizes or substrates will be reviewed and approved on a case-by-case basis. Printed displays are provided to billboard companies for use in public spaces, these materials are not intended for private use.
Digital Assets are also available in a variety of standard OOH formats and can be customized to fit operator provided specifications. Please email requests to dustin@passiton.com.
If you would like to request printed materials, please contact dustin@passiton.com for more information and availability.
This campaign is approved for unlimited use through the following dates:
| Creative |
Expires |
| Jamie Lee Curtis "Recovery" |
12/31/2026 |
| Luke Bryan "Encouragement" |
4/31/2027 |
| Mona Lisa "Smile" |
4/31/2028 |
| Amy Purdy "Second Chance" |
4/31/2028 |
| Teacher "Appreciation" |
Does Not Expire |
| William Shatner "Exploring" |
11/30/2025 |
Posting Fee Requirements & Submission Information
As with all previous campaigns, PassItOn will also provide a one-time posting fee for each installed printed display in the amounts listed below.
- Bulletins $200
- Posters $50
- Bus Shelters/Mall Kiosks $25
In order to receive the allotted posting fee for each installed printed display, operators must provide, in PDF format, the following items:
- A copy of your invoice
- Standard POP/Proof-Of-Performance photographs
- A completion report containing the address(es) of the billboard(s)
- A copy of your W-9. Note we must receive a copy of your W-9 before payment can be processed.
- Send the above items AS A PDF to: postingfeeinvoices@passiton.com.
If you have questions about this process, please contact:
Dustin Patterson, Production Coordinator
dustin@passiton.com
Phone (602) 684-4590